TEXT MESSAGING FEATURED ARTICLES
Intuitive Appointment Reminder Text Messaging Service is LaunchedText messaging is regarded as an effective marketing tool. It is extremely useful in engaging customers with a brand as well as has much higher and faster open rates when compared to e-mail. In fact, research indicates that 97 percent of text messages are read when received and 90 percent of text messages are read within four minutes of receiving them. Also, by using text messaging to keep customers engaged and aware, repeat customers bring in on average 67 percent more revenue than new customers.
The Vital Role Text Messaging Plays Within the Hiring ProcessThe next-generation communications channel known as text messaging can send out important information to a large audience in an extremely short period of time. With that being said, it is no wonder why recruiters looking for qualified employees are leveraging texting as a way to spread the word on newly opened positions while simultaneously cutting costs.
Court Dismisses Text Messaging Case Involving Famed Basketball TeamOn April 18, 2013, almost exactly a month ago, Judge George H. Wu of the U.S. District Court for the Central District of California found that the class action claims against the Lakers in the case Emanuel v. Los Angeles Lakers had no merit. The decision was made after closely looking at the lawsuit that was filed by plaintiff David Emanuel who claimed that the team had gone against strict regulations outlined by the Telephone Consumer Protection Act (TCPA).
Tuesday Trivia: How Much Time Can Text Messaging Cut Out of the Hospital Discharge Process?In a recent survey titled, "The Economic and Productivity Impact of IT Security on Healthcare" in which nearly 577 clinicians, IT practitioners and other healthcare professionals were polled by the Ponemon Institute, it was revealed that upwards of $8.3 billion each year is wasted due to outdated communication technologies. Luckily, text messaging is here yet again to save the day and dramatically improve the efficiency seen within the healthcare environment.
As Mother's Day Approaches, New Moms are Turning to Text MessagingLooking at the healthcare space specifically, text messaging has quickly become the go-to form of communication with nearly three quarters of all American currently leveraging text messaging. In fact, texts are now being utilized to send out appointment and medication reminders to the public, offer preventative health information, spread education around diseases and procedures, and offer pain management techniques.
How Text Messaging Benefits BusinessText messaging sometimes gets a bad rap within the enterprise. Seen largely as a productivity-draining form of personal communication-right up there with surfing the Web for sports scores-the enterprise benefits of texting are largely ignored. But there are many advantages, both internally and when it comes to engaging with customers.
Text Messaging: What You Say Can Make or Break Your Content StrategyWhile text messaging is a cost-effective way to target a large audience in a very short period of time, the success of your campaign hinges on multiple elements. Today, we will look at some of the key factors that can be the difference between launching your company to a newfound level of success or really making no improvement to your bottom line whatsoever.
TEXT MESSAGING INDUSTRY NEWS
County implements early warning system5/24/2013 3:08:41 PM
Accessible Emergency Information, and Apparatus Requirements for Emergency Information and Video Description: Implementation of the Twenty-First Century Communications and Video Accessibility Act of 20105/24/2013 2:08:47 PM
FCC Technology Transitions Policy Task Force Seeks Comment on Potential Trials5/24/2013 1:38:48 PM
HP Expands Thin Client Solutions for Mobility and Unified Communications; HP Velocity, extended support for Citrix enhance reliability, security5/24/2013 6:49:03 AM
HP Expands Thin Client Solutions for Mobility and Unified Communications5/24/2013 6:44:07 AM